All posts tagged Lisa Qualls
Fresh ID Announces CEO Succession Plan
Lisa Qualls to Exit as Chief Executive Officer on December 31, 2011
Kristi Colvin to Assume Role of Chief Executive Officer
KANSAS CITY, MO — Fresh ID, LLC, creative services agency today announced a planned transition in executive leadership with Lisa leaving her position as Chief Executive Officer of the Company effective December 31, 2011. Kristi B. Colvin, the Company’s Founder and current Chief Creative Officer, will assume the role of Chief Executive Officer concurrent with Lisa Qualls exit.
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As I say Goodbye….Reflections of Fresh ID
The day I started Fresh ID was the day I saw my transvestite neighbor slip and fall on the icy sidewalk, on a cold January day. That morning I woke up early, fresh, focused and ready to start my new challenge, but instead all I could picture in my mind all day was my transvestite neighbor, with her long flowing pink hair and purple-puffy jacket sailing through the frigid air landing with a “thud” on the snow packed sidewalk.
I quickly learned at Fresh ID that nothing is “normal”. There wasn’t any “set in stone” processes to follow. Instead its place that encouraged creating your own process that worked for you personally and would be successful at getting the job done right. That was one of the first hard challenges for me. For years of being in school, having people tell you what to study, when to turn something in and then grade you on how well or terrible you did it, being able to explore and create my own professional system was a struggle. I constantly looked to Lisa and Kristi to say “That’s Great” or “You’re wrong”, because I was seeking that feedback, but instead I was given the challenge to invent something that worked for me and the company. Now don’t get me wrong, I did get feedback (A LOT OF FEEDBACK), but it was also teaching me to reach out and learn through trial and error, which has now contributed to my growth because I got to learn by experience.
My favorite lesson came, when one day, through my tears of frustration and uncertainty, Lisa looked at me and said “Kid, you need to learn how to be comfortable with being uncomfortable”. This slap in the face was a reality check and made me stop and change how I perceive myself and the real-world. At work, you need challenge and change, but at the end of the day you have to love it or you wouldn’t do it the way it deserves to be done. I know for me, when I’m comfortable I stop trying because I like where I’m at. In order to grow, pushing outside your comfort level is a must. I’ve learned at Fresh ID that the only way I was going to be successful was to push to the next test, even if it was uncomfortable. In order to meet personal expectations of greatness, it’s all about being comfortable with putting yourself out there. Once you reach that comfortable successful peak, it’s time to push harder. Only then can you evolve.
There have been some amazing times here at Fresh ID these past 10 months. I have laughed until I cried, or peed my pants, cried and huddled in a corner, and created some really cool things that I’m so proud to be part of. The bond that grew between us all has given me the strength and confidence to move on.There have been many moments of education, but here are a few that I will take with me (and are appropriate to share to the world).
10 things in 10 months
- When you are arguing or having an in-depth conversation with someone, take time to stop what you are saying and truly listen to their words. You might be arguing the same point, just in a different way.
- Things don’t always go right, even when the best laid plan is in place. Airplanes could run late, minds can be changed and ideas may be altered. But at the end of the day, if you have cheese, a sweet treat and enjoyable colleagues around you at work, your job is successful and fulfilling.
- Take time to be around someone you admire and listen to how they do business. But don’t let it make you quiet, your ideas are still valuable and just because you may feel they are always “right”, you may put a new spin on something that could change the course to bigger and better things.
- Surround yourself with co-workers who have different values, ideas and ways to do things. It will be frustrating at times, but in the long run the “ying and yang” effect is truly remarkable and works in a small business.
- Be proud of the work you do. Shake hands with confidence and share with anyone and everyone what your job is, you never know where a business deal or future negotiation will be hiding and you don’t want to miss out.
- A beer and a good idea can go a long way. The best thoughts don’t always happen in the office, take time to step out and let your mind go (and yes, wine can help you there too, we don’t discriminate at Fresh ID!)
- Express yourself. No matter what you are feeling, excitement, anger or confusion.
- Having an office that’s an “open door” to friends and other colleagues makes the day better. Filling up the office with these people adds excitement, new ideas, and laughter. It truly helps build a dynamic work place that all enjoy.
- Take time for yourself. At Fresh ID our minds go 24/7 and that’s what makes us unique and special. But it’s okay to stop and take time out before you burn out. You deserve that time.
- Be a family. Dysfunctional, determined and deeply committed to each other and the work. Success will come, but at the end of the day you have each other.
Fresh ID Brings Innovation to Professional Sports
Fresh ID, LLC signs Sporting KC and the Kansas City Chiefs to help them connect and engage with fans
KANSAS CITY, MO (June 28, 2011) – Fresh ID expands their client roster with the signing of Sporting Kansas City and the Kansas City Chiefs. Continue Reading →










