The NFL has a GIANT command center set up, and massive bandwidth has been pumped through the stadium so people can share about the game live with their friends who aren’t fortunate enough to be there. Check this out! and look at this gallery of images from the SMCC. They aren’t just watching to see what is said – over 20 people will monitor to reach out proactively to help people with things like parking info, getting lost in the stadium, getting an answer to a question, etc. even though they have not been directly asked via Twitter or Facebook. This isn’t push marketing – this is amazing customer service! Very, very cool!
Mashable has some ways you can use SM while watching and talking about the game: http://mashable.com/2012/02/05/super-bowl-2012-social-media
And we have set up a mini Tweet Command Center using Intefy today, that anyone can make their own just by logging in and tweeting while watching the search streams in the other columns. Go to http://intefy.com/superbowl if you want to watch it or use it today. Here are some things you should know about using this app:
Login Securely using Oauth to Tweet
Once you login, you can tweet from this page securely and we don’t see your account credentials, dm’s or anything.
Retweet and Reply from Other Columns
If you mouse over a tweet you’ll see some icons show up under the avatar. Click one to retweet or reply, and the text will pop over into your Tweet box so you can edit and send it to easily communicate with others. (You won’t necessarily see it on this page if it doesn’t contain a keyword being searched.)
Problems with the Page?
If you run into problems, tweet us @intefy and we will try to help. The product is going through a development change regarding the way searches happen – if the page times out today and you see error messages, wait a few minutes and reload the page and hopefully the time will have passed where it will display tweets again. We will soon have a different api from Twitter implemented that will eliminate this issue.
We have no preference for a winner today, since our own beloved Chiefs aren’t in the game, but have fun watching the Superbowl and ads! See you online.


“I’m very excited to attend and present at this event,” states Qualls. “The face of conference and meeting technology has completely changed over the past few years. I look forward to sharing what we have learned by working with event professionals all over the world and am eager to hear from the other industry thought leaders on what they predict will be the experience for future trade shows, conferences and seminars.”
Qualls will be speaking during the “Pecha Kucha” session on Thursday afternoon. Her presentation will highlight how to build an event brand, grow the event community and create an ongoing attendee experience that lasts once the event ends. The session is designed to deliver fast paced, focused presentations that share many ideas and content quickly.
Event Camp Twin Cities is the second live event to be created from the Twitter chat, #eventsprofs. The first event was held last year in New York City, NY.
When asked about this year’s event, co-founder Samuel J. Smith stated, “We have designed this year’s event around four key words; Social, innovation, collaboration and experimentation. For each element that we added to the event, we examined it against those four key words. We wanted to make sure that we held true to our promise.”
Highlights in this year’s program include; Trying new collaboration formats such as Pecha Kucha, business games and digital scavenger hunts, an opportunity to see the latest meeting technology such as Livestreaming and social media tools firsthand and discussions on the social and digital future of events led by executives from BizBash and INXPO.
In addition to the event in Minneapolis, there will be remote sites in Basel, Switzerland and Dallas, Texas. The event will be streamed online for free, and online attendees will be able to view presentations and participate with other event attendees through Intefy by visiting 







