All posts in Ecommerce
WordPress vs. Tumblr – A Simple Overview
This post, originally published a year ago, has been updated as of December 3, 2011 to reflect changes on both platforms and offer new ideas. This is the single most-read post on our site, and daily searches of WordPress vs. Tumblr and Tumblr vs. WordPress is how people find it – so apparently lots of folks are debating this question!
The ever evolving world of blog platforms can be confusing so we try to help our clients understand the basic differences between the options they are considering. Much of the discussion regarding platform benefits is often slanted from a developers point of view, making it a bit frustrating and hard to understand for someone who isn’t living in the coding world. Therefore, we created this quick and easy overview to help our non-techy friends grasp the “so what” of both platforms.
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Fresh ALERT: New Etsy Feature Will Let Users Find You by Email by Default
This post could be titled “The Almost Perfect Way to Make a Security Change on a Social Site”
This morning I got the following email from Etsy. We sell some templates there so this is in reference to a new site feature that will go live in the next few weeks:
The Etsy-Twitter-Tumblr Triumvirate
On January 9, 2011
In Advertising, Ecommerce, Fresh ID, Social Marketing, Twitter
With 1 Comment
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This post is primarily meant for Etsy sellers. (We are one now too!) There are currently 273,270 active Etsy sellers, people signing up as members at a rate of over 300,000 per month, and in November 2010 Etsy broke a sales record of over 2 million items sold in one month. So how can sellers expand their reach, have more fun selling and increase their sales potential? By adding some other social networks to their mix of daily activities!
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Are Recommendations Engines Circumventing User-Focused Design?
A dangerous trend is making users of ecommerce sites and software unwitting victims in the quest for more revenue. Though money certainly does make the world go ‘round, and the strong flow of money aids the greater good, the latest features being demanded by marketing departments (not necessarily users) are “Recommenders” designed to keep visitors on a site, spending their hard-earned dollars.
User experience evangelists need to stand up for the users of their sites and software, and make sure this feature does not negatively impact the user experience. These tools may not only destroy a positive brand and user experience, they could ultimately result in the loss of customers if they aren’t implemented with integrity and an awareness of user perception when faced with a barrage of recommendations meant “just for them.”
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How To Enhance Your Tumblr Site